Category Archives: Building a Fan Database

How to Promote Your Music with Facebook Ads

The music industry is in a time of total metamorphosis. New marketing paradigms are emerging with dizzying speed and the independent musician sometimes struggles to keep up. If you are a musician, you need to know how to promote your … Continue reading

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Building Fans One at a Time

As an independent artist, one of your most valuable assets is your fan base, so it’s important to put the time and effort into cultivating fans on the ground level. In the beginning of your music career, or if you … Continue reading

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Building a Database of Fans

As we’ve discussed, the ability to promote your music is one of the most important skills you can develop as an independent artist. When you don’t have a marketing and PR team behind you just yet, it’s up to you … Continue reading

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