If this is the first time you’re hearing about Viddy, let us assure you – it won’t be the last. Viddy is a popular social media tool which can grow your fan base exponentially when fully utilized. Don’t ignore this app – this is a real contender in the war for social video standing.

Viddy, a two-year-old LA-based startup, is a video-sharing app for iPads, iPhones, and Androids. This free app lets users shoot and upload videos which span 15 seconds or less. Many users compare Viddy to Instagram because it lets users edit their footage with special effects like color filters and music soundtracks, making it easy to create beautified, individualized videos.

So what does this have to do with your band?

While Viddy won’t teach you how to upload songs to iTunes, it has boundless potential to help you grow your fan base. With apps like Viddy, you don’t need a videographer to make you an awesome music video. Now, all you need is an iPhone. And while Viddy won’t let you post all 2 minutes of your best song, it will let your followers watch, comment on, and like your posts – pretty much instantly.

Reach an infinite audience on Viddy, where your audience is only limited by your ability to create an unforgettable video. While your movie will easily get lost in YouTube’s infinite sea of footage, Viddy’s audience is far more likely to tune in. Share your Viddy footage on all your social networks, link your movies back to your store, post frequently, and be sure to show off your personality. Make a memorable movie, and watch your subscription list grow.

Now that you’re a Viddy expert, are you still trying to figure out how to upload music to iTunes? Use your time wisely – use SongCast.