Music Publicity: Meet Arien Rozelle

Arien Rozelle. Photo by Rick Wenner

Introducing Arien (Erin) Rozelle, independent music publicist. Arien, founder of FeelingAnxious PR, has nearly a decade of communications, marketing and public relations experience. She has landed independent artists in the pages of Performing Songwriter, AOL Music, Relix Magazine, Glide Magazine, Keyboard Magazine, Nighclub and Bar Magazine, Edible Magazine and many more. At the close of 2010, she was named one of “New York’s Top PR Firms and People: The Most Influential and Connected” by Marketing Company Sparkah.com.

Arien will guest blog right here on SongCast, answering your questions about music publicity. Dying to know the ins and outs of writing a press release? Or wondering how in the world to get a reporter’s attention? Wondering how long your bio (for press) should be? Don’t know what EPK stands for? Here’s your chance to get answers from a pro.

Think about your most burning music PR questions and write them in the comments section of this blog (http://blog.songcastmusic.com). In the coming weeks, Arien will provide answers to your music PR questions and help guide independent artists along the right PR path.

If you’d like to see what Arien’s up to on a daily basis, you can follow her on Twitter @feelinganxious and at Facebook.com/FeelingAnxiousPR

So, what have you always wanted to know about music PR? Drop Arien a line in the comments section, below!

Next up: The details of demographics and music marketing. Defining who you are as an artist will help you determine who and where your target fans are. Package your identity to reach your ideal fans and business contacts.

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