How To Promote Your Music Overseas


There are a lot of routes to musical stardom, but sometimes the less-direct routes get overlooked.  Most bands focus on their local/domestic markets, but sometimes gaining popularity overseas is just the thing to kick off a career.

And if there’s one strangely similar belief among globally-minded music fans, it’s that their pop music is lacking, but the music of foreign lands is awesome.  They want novelty, and you can provide it.

Global Music Distribution:  Be Heard Worldwide

1 – Do Some Fun Research

Predicting what foreign markets might like your music is tricky, and might seem like a matter of random chance.  But it doesn’t have to be!  Spend some time listening to different countries’ popular music on YouTube or whatever.

Besides greatly broadening your musical horizons, you’ll probably spot areas that enjoy acts with a similar sound to yours.

2 – Direct Outreach

The best thing about worldwide music distribution is that you can do it from your bedroom!  There are social media groups, chatrooms, and websites for fans of pretty much every genre of music in every country in the world.

So, find some foreign music-sharing groups, submit a couple tracks or your Soundcloud, and see where it goes!

3 – Online Music Stores

If you want global music distribution, the Internet is the only way to go.  Even more than usual, if you want to sell music worldwide, you need to utilize every online store.

Trying to get physical distribution of albums worldwide is nearly impossible if you don’t have a major label backing you.  Online stores will be your moneymaker.

4 – Budget World Tours

Being able to say you’ve left your country for gigs is a great bragging point, wherever you go.  “World Tour” doesn’t necessarily music_distributionhave to mean London, Paris, and Tokyo.

Right now, there are a lot of stable second- and third-world countries that are hungry for foreign culture, and will happily book any act who visits.  And most of them are extremely cheap to stay in.

If you watch for good deals on airfare, perhaps it’s time for a tour of South East Asia or Eastern Europe?


Comment List

  • avatar
    Special Son 28 / 04 / 2014 Reply

    this is good nice.

  • avatar
    tim aka mr lozzee the dj 02 / 05 / 2014 Reply

    hey guz i think u are right bout international promoting cause music is universal and as long as it is good people will give it a chance,plus with the internet the world has become one big global family, i mean i can visit any country in the world from the comfort of my home any country is just a few clicks away and music fans are as well . thanks for the info guys. peace

  • avatar
    Hasaan Moody 06 / 05 / 2014 Reply

    I think this tool is useful. My name is Black Martian and my following in Tokyo is huge. Getting a passport is essential. Iplan on touring Japan to connect with my fans.

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